More than 2,000 individual dealerships use DPS to grow their businesses

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DPS Lauches Powersports Division

DPS Launches Power Sport Division

Dealer Product Services is excited to announce the launch of its Power Sport Division. Building on 16 years of experience providing solid strategy and solutions to its dealership and OEM partners including BMW Motorrad, DPS is set to take marketing for the Motorcycle and Boating industries to a whole new level.

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Customer Lifecycle Management

Customer LifeCycle Management®

We provide traditional marketing solutions that keep a customer involved throughout the vehicle ownership cycle - from purchase through service to repurchase - maintaining your dealership's connection with them. By knowing and understanding what is happening in the automotive industry and the impact it has on our clients.

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DPS Merging with 3 partners to form Affinitiv

Dealer Product Services is proud to announce that we are teaming up with OneCommand, Peak Performance and TimeHighway.com to form a brand new company named Affinitiv. This new company will now represent over 20 OEMs as well as over 5,500 dealerships with the largest sales and support team in the industry.

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DPS Unveils Mobile Touch 3.0 Solution

Do you have a smartphone in your pocket? So does 64% of Americans today. Tap into that massive marketing potential with Mobile Touch 3.0's streamlined interface that DPS built hand-in-hand with automotive professionals just like you. Use Mobile Touch's innovative desktop type-to-text technology to increase revenue.

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Put Google and Bing to work for your dealership with SEM from DPS

Make sure your dealership appears first in the search engine rankings with automotive SEM and SEO services from DPS. Our Google Adwords Certified and Bing Ads Accredited Search Engine Marketing team members know the automotive industry inside and out.

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How healthy is your Social Media Strategy?

Social Media is the new marketing powerhouse in the automotive industry. It builds relationships with customers and prospects, and it also drives revenue. DPS' Socialbyte service is managed by automotive marketing experts who are able to use social media to produce ROI.

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meet a few of our clients


Braman Motorcars
Dorschel Lexus
John O'Neil Johnson Toyota
Infiniti of Riverside
Weatherford BMW
MINI of Valencia